WordPress plugins are bits of software that can be uploaded to extend and expand the functionality of your WordPress site.

There are many benefits to using WordPress to power your brand’s online presence. From its flexibility to open source nature, notable businesses and brands across the globe choose WordPress to power incredible digital experiences. One area where WordPress really shines though is with its endless amount of integrations, including plugins.

Why paid plugin? 

While there are thousands of plugins available for free from the plugin directory, paid plugins usually offer a full-time support staff and developers that work on maintaining the security and compatibility of plugins with the latest version of WordPress, as well as with other themes and plugins.

Most of the time, plugins play nicely with the core of WordPress and with other plugins, but sometimes a plugin’s code will get in the way of another plugin, causing compatibility issues. With a paid plugin, it’s just nice to know you have support staff that can help you out if anything goes wrong.